We like to do things The Celtic Way – it's in the name, after all.
That means we're different.
We are not fan media, nor are we trying to replace it.
But we are not old media either. Our interest is not in clicks, but in building a community of fans who trust us as their go-to source for intelligent, thought-provoking Celtic journalism.
Our core team is made up of trained, experienced journalists who aim to bring you coverage fit for 2023.
As well as our editor Sean Martin – who heads up the site after a six-year spell with The Press and Journal in Aberdeen – we have popular former Daily Record sports writer Tony Haggerty on board too.
On top of this, we publish comment pieces by some of the best Celtic columnists with noted polemicist Kevin McKenna part of our regular rotation as well as an assortment of knowledgeable contributors in fields such as scouting, data and analytics.
We are a proudly digital platform that embraces audio, video and even animation alongside the written word to tell Celtic stories in a modern way befitting a club that is truly like no other.
We believe that, in this age of convenience, wherever you are we should try to fit into your life. So whether it’s on our website, YouTube, TikTok, Twitter or Facebook, you will find our content.
Our style is rooted in the traditions of local journalism; we champion and support the team that we write about rather than position ourselves in opposition to them.
That’s not to say we won’t be critical when necessary but, rest assured, we will always try to address the big issues with fairness.
Our content will cover all your bases and every day we tackle the club with a detail you won't find from our competitors.
Our writers' remit is quality over quantity; to produce insightful pieces of work that fans want to read. Nothing we generate will be about collecting hate-clicks fuelled by fury. It is simply not what we are about.
We think what we offer speaks for itself – but you don’t have to take our word for it. Here are some links to the type of content you can expect as a subscriber…
Long-read ‘Big Interviews’
Unconstrained by the limitations of print, you’ll get weekly long-read interview pieces that really dig into the detail. Hear from ex-players, coaches and an assortment of other Celtic-related figures as they open up on life in and around Paradise.
Lisbon Lion John Clark relives Celtic's greatest glory 55 years on
Confessions of a Celtic 'sicknote' - Derk Boerrigter Big Interview
Tactical analysis
We have a wide-ranging team of dedicated writers, focused on analysing all the latest trends, tweaks and topics that happen on the pitch. Expect frame-by-frame annotations of the game’s biggest moments, match analysis, set-piece analysis, tactical theory explanations and much more.
Why Ange Postecoglou’s derby adaptation hints at Champions League boost
Why one midfielder influenced Celtic 3-2 Rangers derby day more than any other
How classy Yuki Kobayashi showcased skills Starfelt & even Carter-Vickers don't have
StatsBomb features
We believe that data has an increasingly important role in football journalism. That’s why we’ve teamed up with industry leaders StatsBomb to bring you graphics and visuals no one else can. After every match, expect to see pass maps, shot maps, trendlines, pressure maps matched to the numbers.
Celtic's 102 Premiership goals... the full breakdown
Daizen Maeda and the World Cup effect
Who are Celtic's most valuable players?
Scouting
Alongside our tactical and data-led content, we’re committed to looking ahead by highlighting the latest talent markets Celtic may look to tap into while studying the credentials of proposed signings. Our hit-rate on this front is decent – both Reo Hatate and Alexandro Bernabei were proposed on these pages before they were even linked with the Hoops!
'You cannot ask for more' - Tomoki Iwata’s first-ever Celtic start assessed
‘Flashes of real brilliance’ - Mikey Johnston’s Portugal form scouted
Columnists
Every week we have a range of voices bringing you their thoughts on the latest developments at Celtic Park.
Rangers have become desperately obsessed with the Celtic 'gap'- Kevin McKenna
Why Celtic stand alone after historically dangerous transfer window
Celtic ARE in a title race... it's just not with Rangers
Features
Anticipate regular long-form deep-dives into topics that deserve re-visiting and feature video interviews in our Celtic Way Sitdown series.
Dublin on sax, Keane on Red Bull & Boruc on the smokes... welcome to the Admiral Bar
'There were so many fans I ran into a punter' - Inside Celtic's fairytale centenary title win
The Celtic Way Sitdown with club legend Martin O'Neill
Terms and conditions
Terms and conditions apply. Closing date for entries is 27th April 2023 at 23.59 BST. Only active subscribers are eligible for the draw. Active subscribers will not be automatically entered into the competition. To be eligible, subscribers will need to enter via a completed entry form sent via email. The prize is two Celtic v Rangers tickets to the Scottish Cup at Hampden Park on 30 April at 13:30. One winner will be drawn at random. No cash alternative. The prize will be given to the winner in person. The Celtic Way will not be responsible for the cost of travel or any required accommodation for the game. If the event is cancelled, The Celtic Way is not liable for any monetary loss. Subscription auto-renews unless cancelled. After the four-month trial period, monthly subscription will be charged at £2.99 per month and annual subscriptions will be charged at £34.99 per year. All subscriptions can be cancelled and refunded within 14 days of purchase. Newsquest Media Group reserves the right to change or remove the offer at any time. For full details visit: www.newsquest.co.uk/digital-subscription-terms-and-condition
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here